Lorraine Kessler Tells Her Story at Dialogue
Tuesday, October 12 | noon-1 p.m. | La Pizzaria
Register Here for Dialogue
Gather for lunch and an informal dialogue with Lorraine Kessler, Brand Strategist, Innis Maggiore Group. Lorraine shares her successes, challenges, and dreams along her career journey.
Lorraine is chief positioning strategist at Innis Maggiore Group. Her extensive experience in financial, healthcare, real estate, consumer, manufacturing, professional services, nonprofit and economic development have given her the ability to attack any marketing problem head on, small or large.
As one of the six principal owners of Innis Maggiore, Lorraine provides the high degree of management oversight needed to keep projects on target, on schedule and on budget. As leader of the positioning practice at Innis Maggiore, Lorraine also directs agency research projects related to brand discovery.
Lorraine is the architect of Innis Maggiore’s Appreciative Discovery® process and the agency’s proprietary positioning gap research methodology.